UGC Examples
Paid Media
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The Oodie
Top 3% conversions
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Lotus Wheel
ROAS: 2.89
SaaS
Home
Skit Concept
Lifestyle
Competitor Comparison
Problem/Solution
Visual Hook
Fashion
Health & Wellness
Skincare
In-Store Visit
Beauty
Direct Target Demographic
Problem/Solution
Visual Hook
Home
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Tooletries
Impressions: 186.8K
Conversions: 130
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Dimple Contacts
Reach: 1.2M
Unique Clicks: 3,340
Multiple top performers, averaging 15-20 sign ups/month for a subscription-based product
Reiterated multiple times since May 2024
Main winning concept: Short-form lists
Case Study: Motion App
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Reach: 3.2M+
Subscription Sign Ups: 7
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Subscription Sign Ups: 6
Thumbstop: 25%
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Subscription Sign Ups: 14
Thumbstop: 43%
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Subscription Sign Ups: 6
Thumbstop: 42%
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Reach: 407K+
Subscription Sign Ups: 38
Thumbstop: 43.71%
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Reach: 1M+
Results: 315
Thumbstop: 38%